Movie theaters are left empty as Melania Trump’s new documentary records zero ticket sales, prompting an awkward scramble to boost interest online.

Initially, the film was slated for release in the final quarter of 2025. However, the premiere was moved forward to January 30, 2026, suggesting a strategic decision to capitalize on early-year attention and media coverage.

The decision also aligned with high-profile promotion from Donald Trump and other supporters, signaling confidence in its appeal.

Promotional Efforts and Publicity

Donald Trump has actively promoted the documentary across multiple platforms, framing it as essential viewing for supporters. On his social media account X, Trump wrote: “MELANIA, the Movie, is a MUST WATCH. Get your tickets today – Selling out, FAST!” Continue reading…

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